NEW BEER RELEASE

RUFUS The Bull IPA: Bold Hops and Big Personality

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Some beers play it safe. Rufus The Bull IPA does not. Instead, it charges forward. Full-bodied. Expressive. Unapologetically bold.

This release marks a major step in Lúpulos Hermanos hop journey. It’s the most confident IPA brewed to date, built with structure, layered bitterness, and unmistakable character. From the first sip, Rufus announces itself as a beer with purpose, and attitude.

RUFUS The Bull IPA: Bold Hops and Big Personality

A Fuller Bodied IPA That Hits with Authority

Clocking in at 6% ABV and 65 IBUs, Rufus The Bull IPA strikes a powerful balance between intensity and drinkability. It carries weight, yet never feels heavy. It delivers bitterness, yet stays clean and composed. That balance is intentional. This is an IPA designed for hop lovers who want more depth. More presence. More personality in every pour.

Centennial, Columbus, and Citra: A Hop Trio with Muscle

Rufus is brewed with a classic-meets-modern hop lineup:

  • Centennial for bright citrus and familiar West Coast snap
  • Columbus for layered bitterness and earthy edge
  • Citra for aromatic lift and juicy citrus punch

Together, these hops explode with grapefruit zest, orange peel, and bold citrus aromatics, followed by a firm, lingering bitterness that keeps things grounded.

Meanwhile, a solid malt backbone holds everything in place. It adds body. It adds structure. And most importantly, it ensures that the hops shine without overwhelming the palate.

The result? A hop-forward IPA with backbone and balance.

Inspired by a Bull with Brute Force and a Wink

The name Rufus The Bull IPA isn’t accidental. Rufus the Bull is a viral TikTok legend. A massive farm bull known for flipping golf carts and asserting unstoppable strength. Pure force. Total dominance. But there’s a twist. Beneath that raw power lives a playful, mischievous personality. And that contrast, strength paired with charm, is exactly what defines this beer.

Rufus doesn’t just flex; it entertains.

Strength with Personality in Every Sip

This is an IPA that embraces contrast.

  • Bold, yet approachable.
  • Assertive, yet expressive.
  • Powerful, yet never one dimensional.

Rufus The Bull IPA is built for craft beer fans who crave character as much as hops. It’s the kind of beer that demands attention, but keeps you coming back for another sip.

Fuerza Bruta. Carácter Juguetón.

Photo & Source: Lúpulos Hermanos

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